In a previous episode of The Sigrun Show, I discussed the key habits of happy entrepreneurs. One of the topics I discussed here is the ability to take a “first thing's first” approach. It can sometimes to be tough to pour all your energy and attention into one thing, when so many different topics seem to demand your attention. That is why I am delighted to welcome Kicki Westerberg to this episode of The Sigrun Show, to discuss how focusing on one thing helped Kicki grow her business and increase her profits.
Kicki Westerberg is the author of Build the Business of Your Dreams and co-host of the Swedish podcast Entrepreneurial Life. When Kicki started working online a few years ago, she explored working with clients one-on-one and with a group. Having a lot of ideas to share, Kicki’s greatest challenge was deciding which project to focus on. It took her time to learn that focusing on one thing could bring greater success.
Kicki joins me for this Client Case Study to share how focusing on one thing drastically changed the growth and trajectory of her business. Having an improved online presence, being a published author, and having accountability through mastermind groups has helped her realize her potential. And that has changed everything for the better – with the promise of greater success to come.
We already have too much information. What we need is a step-by-step process and to take action. - Sigrun
In This Episode of The Sigrun Show:
- The biggest challenge Kicki is facing at the moment
- The impact of Facebook Live on her business
- The most significant mindset shift she has to go through
- How she realized she needed structure in her business
- How her book has greatly benefited her business
Key Takeaways:
- You don’t need another course. You need structure.
- It’s difficult to do something else when your mind is preoccupied with writing a book.
- It’s all about taking action.