Keep Momentum While Launching, with Aneta Nowak

I regularly discuss the power and revenue potential of launching, especially if you have an online course. However, if you are already running a business, it's vital to understand how to keep momentum when launching. That is the topic of this On Air Coaching episode of The Sigrun Show, where I welcome Aneta Nowak.

Aneta is a Sailing Coach on a mission to combine her passion for sailing with personal development coaching. In 2018, she decided to launch her sailing coaching business through 1-on-1 coaching, workshops, and webinars. She now wants to take her business to the next level by offering online courses to help more people achieve personal growth through sailing.

Aneta joins me for this On Air Coaching to learn how to keep the momentum she has built in her business while launching her new online course. I explain how setting metrics and goals can help defeat overwhelm and procrastination, the importance of building your list before launching an online course, and content creation strategies to promote your course while growing your email and waiting lists. I also share why building a waiting list while developing your online course is critical to a successful launch and how to identify when it’s the perfect time to launch your online course.

“Google needs to like you - and Google likes people who have content on their website.” - Sigrun

In This Episode of The Sigrun Show:

Building an nurturing your waiting list
How to identify the perfect time to launch your online course
Building an “interest list” before launching your course
Why building your email list is critical to successfully launching your course
Creating content to promote your online course
Developing metrics and goals to maintain momentum and ensure your launch is a success

Key Takeaways:

Create content to get ranked on Google.
Build your email and waiting lists.
Consider using Facebook ads to promote your online course.